Saturday, February 5, 2011

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Image and video hosting by TinyPic
Image and video hosting by TinyPic

The first image is a clear example that sex sells. They are advertising Tom Ford for men. They are attracting men by almost exposing a female's breasts. They are explicitly selling cologne and are implicitly selling sex. There is a white woman with red lip stick and red finger nails. This is attracting males because for one she's white, and another thing, the red shows experience.

The second image also shows that sex sells. It is a fashion ad. This displays male dominance and the powerlessness of a female. The man has his hand around the woman's neck while another man is resting in a chair. He obviously doesn't care. The woman looks as if she wants the man to take control.

Overall, the first two images reinforce the beauty myths in many ways. They show male dominance and beautiful women. They also reinforce the beauty myths through race. The models are brighter than normal. Also, the advertisements seem to apply to the upper middle to high class living.

The last paragraph is the total opposite of the first two images. This shows innocence and applies to more family oriented people. The child displays innocence and the mother (Brandy) shows are connection to her daughter by smiling. If i was creating my own ad, it would probably be for sports. I think this would show a strong portrayal for both men and women because they both can be idols to many people.


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